We connect brands to Gen Z on campus and online.
Campuses Nationwide
Campus Ambassadors
Influencers & Creators
Student Data Collectors
We’re a one-stop shop!
Our integrated approach allows you to hit all your goals with one cohesive campaign including all the right services. We cover everything you need offline and online right here at one agency.
Campaign Success with You Need This!
This campaign utilized Micro Influencers & TikTok Creators to generate:
Our staffing team finds people who want to work!
88% of our contractors stick around and perform for our family of clients in a variety of different roles.
Hear what our clients have to say…
👍
“The Black Sheep has truly revolutionized our digital marketing strategy and generated significant benefits for our properties. At one property, our paid search ads have achieved a remarkable 19.43% click-through rate, far surpassing industry standards.
Pierce Education Properties
🤯
“Before The Black Sheep, we were uncertain about how to navigate the emerging world of NIL collaborations. Within a short span of time, we were able to secure three leases directly attributed to the campaign. These numbers far exceeded our initial expectations and demonstrated the tremendous impact of a well-executed NIL collaboration.”
American Campus Communities
Meet more of our clients
Check out our blog
4 Worst Promo Items for College Students: Student Survey Results
We know our target audience which means we know the best AND the worst promo items for college students. We’re here to share with you exactly what you should avoid providing college students to keep your brand from getting forgotten. For this article, The Black Sheep surveyed over 200 college students about what promotional items…
Top 4 Promo Items for College Students: Student Survey Results
A marketing firm should know what its target audience wants, right? Of course! And promo items for college students should be no different. Now, we’re going to share with you exactly what you should be providing college students to keep your brand top-of-mind. For this article, The Black Sheep surveyed over 200 college students about…
Social Media Usage and Media Consumption Survey 2020
In October 2020, The Black Sheep carried out a national survey targeting college students to understand their media consumption habits when it comes to social media platforms. Primarily, what apps do students use, and most importantly, why. These results help those targeting the Gen-Z audience understand how to reach this audience and on which platforms. …