Influencer Marketing

You have to build trust with Gen Z. Spread your brand message through an authentic voice.

Influencers can help you infiltrate students, spread brand awareness, boost conversions, and engage your audience.

Social Media Usage and Media Consumption Survey 2020

In October 2020, The Black Sheep carried out a national survey targeting college students to understand their media consumption habits when it comes to social media platforms. Primarily, what apps do students use, and most importantly, why. These results help those targeting the Gen-Z audience understand how to reach this audience and on which platforms. …

Continue reading